Women and social networks, a couple well-matched and highly influential

A recent Pew Research Center study found that women use more social networks than men, 75% of women is a user in a social network, while among men this percentage drops to 63%.

The media company Weber Shandwick has made an infographic that explains in graphic paper, tastes and preferences of women within the social media universe. To conduct this study surveyed 2,000 American women, with the following results: 83% of Internet users have user account on any social network, being Facebook his favorite (by 81%).

In terms of time spent browsing social networks, the average is in twelve hours a week, which means a total of almost two hours daily. It’s Amazing that in the ranking of favorite leisure activities is in third place, ahead of “dating” or spending time with your partner.

This study reflected in the infographic shows how social networks have changed the habits of society, in this case focusing on how women have made ​​in your life this revolutionary invention that is increasingly present in our daily lives.



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